Overview

Call letters: WOXL-HD3, Asheville, NC
Branding: Pure Oldies 97.3
Format: 50’s & 60’s Hits
Website: pureoldies973.com

What is Pure Oldies

The bands that invaded from Britain, the musicians of Motown, and the guy who lived in Graceland are back in Asheville, on Asheville’s Pure Oldies 97.3. The station’s playlist is made entirely of songs from 50’s and 60’s, including the Beatles, Elvis, Beach Boys, Supremes, Little Richard, and Herman’s Hermits. The 50’s and 60’s hits are popular among baby boomers and Pure Oldies 97.3 offers the chance to connect with that audience. The station also has mass appeal, with songs known across the generations. Pure Oldies 97.3 is like having the founders of the Rock Hall of Fame all in one spot. Connect the good vibes and happy memories of the music with your business.

Core Artists

Elvis, The Beatles, The Supremes, Aretha Franklin, Chuck Berry, Herman’s Hermits, The Four Tops

Primary Target Listener

Baby Boomers and Adults age 35+. Contact us for a full qualitative profile of our listeners.

Coverage Map